Introduction
Bring People Power into your next campaign or project with MobLab’s online course. Based on the Mobilisation Cookbook, drawing on Greenpeace’s expertise, the free course covers core elements of a ‘people-powered’ campaign, when to use them and what to mix them with. Based on real-life campaign examples, you’ll also cover practical tools needed to create your own campaigns.
What you’ll learn: Today, nearly everyone has tools for change in the palm of their hands. In this course, you’ll learn how to recognise these tools and how to use them effectively. You’ll look at different types of people power, learn how an organisation can become engagement-centric, find out how to organise and mobilise, how to work effectively with volunteers, as well as learn from many real campaigns over the years.