
Key Resources from Mobilisation Lab
Reports, toolkits, templates and guides from Mobilisation Lab including campaign strategy, storytelling, digital campaigning, security and more.
Resources to enable groups to plan effective campaigns and other social change projects. These tools will help you assess the social and political situation, identify opportunities, map stakeholders, develop clear objectives, and come up with creative and powerful tactics.
You will find additional strategy guidance and inspiration in the case studies section.
Reports, toolkits, templates and guides from Mobilisation Lab including campaign strategy, storytelling, digital campaigning, security and more.
This Context Map template allows a team to foster a collective understanding of the overall context in which a campaign is happening.
Use this worksheet template to determine how you will talk about your campaign to inspire and motivate people to take action.
Drill down into the root cause of a problem a campaign aims to address. Shift focus from the event into underlying societal structures.
Use this worksheet template to determine how you will talk about your campaign to inspire and motivate people to take action.
Use this Engagement Pyramid from the Mobilisation Lab to visualise the different ways a person might get involved with your campaign.
From vision and strategy to storytelling and metrics, this template ensures you’ve touched on all the essentials of an effective campaign.
How do organisers and campaigners keep working for social justice when the environment they’re in becomes high risk?
Ideas about how organisations and grassroots collectives can campaign in 2021 – it’s not a ‘normal’ year.Here are 5 principles to guide you.
A toolkit to accelerate the planning process so we can get campaigns out the door faster to create more effective people powered campaigns.
The Movement Building Canvas is a practical framework to help you, your team or your organisation design your movement for maximum impact.
The Path of Most Resistance: A Step-by-Step Guide to Planning Nonviolent Campaigns by Ivan Marovic is a practical guide for activists and organizers of all levels, who wish to grow their resistance activities into a more strategic, fixed-term campaign.
Use this diagram from Mobilisation Lab to chart the causes of the problem that your campaign aims to address and how that problem affects people differently. This tool helps identify the “root cause” to tackle in a campaign or even in a set of campaigns.
Tired of making new slide decks for interactive tools? Want new ideas on participatory methods online? Looking for new games and warm-ups? The “Online Monster Manual” is a compilation of 80+ online training tools from 350 globally.
An inspiring list of feature films and documentaries about women and social change including Women of Steel, Suffragette, Mission Blue, She’s Beautiful When She’s Angry and more.
Reflections on the Black Lives Matter moment of the whirlwind, navigating turbulence related to Covid-19, approaches to imagine the future.
Help campaigns and organising strategies be more effective at driving systems change with this guide from Blueprints for Change on sytems thinking.
This guide dives into 3 tools that can be used as part of a campaign design process: system maps, network maps and narrative power analysis.
UK activist trainer Natasha Adams looks at the opportunities for system change during the Coronavirus pandemic, the centrality of care and collectivity, and the implications for campaigners.
Paul Engler makes the case for a mass movement in response to the coronavirus pandemic, demonstrated what people power has achieved in the past to make significant shifts.