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Understanding Persuadables Who Win (Or Lose) Elections
Who are persuadables and what motivates them? Persuadables are people who can be persuaded to change their vote.
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Seeing the Whole Terrain: A Mapping Game for Campaign Readiness
A facilitated mapping game that helps campaign teams diagnose their readiness across strategy, story, power, alignment and capacity.
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Evaluating Advocacy and Social Change: Challenges and Tips
It’s hard to evaluate advocacy and social change. Here are tips for measuring the outcomes and impact of advocacy campaigns.
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Campaign and Social Movement Evaluation: Start Here
Resources to help activists, community organisers and advocates evaluate their campaigns, social movements and organisations.
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Campaign Strategy: Start Here
Looking to start a campaign or improve your campaign strategy? Here is a list of manuals, templates, tools and other resources to get you started.
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Lessons from the Zohran for NYC Campaign: Strategy, Organising and People Power
Mohamed Alharbii and Gabriella Zutrau from the Zohran for NYC campaign share the story of how Zohran Mamdani won the 2025 New York City mayoral election.
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Why Australia Needs a Human Rights Act
Australia does not currently have a federally legislated Human Rights Act. A campaign coalition of over 150 organisations is reinvigorating a push to embed human rights into Australian law.
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