Introduction
Want to apply the practices that lie behind today’s breakthrough campaigns to your advocacy work?
NetChange provides another valuable resource for directed-network campaigning and organising, a companion to their Networked Change Report.
The Networked Change Campaign Grid provides a clear path for integrating top-performing approaches into your strategic planning and design process.
The worksheets review the principles of the directed-network campaigning as presented in the Networked Change Report and breaks the report principles down into concrete approaches. To show how others have made the approaches live in their work, we illustrate how the campaign to stop the Keystone XL pipeline and the Fight for 15$ run the directed-network campaign model step by step.
Use the worksheets within the Grid to map your existing approaches that may already line up with those of top-performing campaigns and see where your gaps are.
The worksheets include:
- Framing and Storytelling Approaches
- Network-Building Approaches
- Grassroots Participation Approaches
- Execution and Resource Management Approaches
Download Resource
Networked Change Campaign Grid Worksheets
Explore Further
- Networked Change: How progressive campaigns are won in the 21st Century
- Approaches to Organising: Decentralised, Directed Network and Strike Circles Models
- Reflections on Sunrise Movement’s Strike Circle Program: Learn How We Created Hundreds of Local Teams
- How to Build a Team: Online Course by Marshall Ganz
- Momentum Webinars on movements, mass decentralised organising and mobilisation