What we can learn from the LGBTQ movement’s 50 years of achievement
Despite pain, loss, disruption and grave threats, the LGBTQ movement — decade after decade — launched new campaigns for more advanced goals and won.
Tag
Campaigning – Strategy
Running Effective Campaign Debriefs
Every campaign is a learning opportunity. Make the most of this by planning for the post-campaign period and setting up debriefs. Here are some tips for campaigners and facilitators.
Campaign Strategy Planning Template
This planning template prompts you to apply a number of different campaign strategy, community organising, and civil resistance concepts and tools. Copy the template into your own document. As you complete each section delete the instructions (text in italics) until you have your own plan, or initial document to discuss in your organisation.
Elements of Campaign Strategy
This overview of campaign strategy elements is offered to clarify language shared by campaigners. The elements include campaign focus and goals; vision; situational analysis; critical path analysis; organisational considerations; allies, constituents and targets; objectives; tactics; evaluation and success indicators.
The Building Power Guide
The Building Power guide is for Aboriginal and Torres Strait Islanders who want to change the world. It includes several training resources to build capacity for campaigning, such as explorations of change-making, power, strategy and leadership development.
198 Methods of Nonviolent Action by Gene Sharp
Stuck in a rut when it comes to campaign tactics? Explore Gene Sharp’s 198 methods of nonviolent action which are classified into three categories: nonviolent protest and persuasion, noncooperation (social, economic, and political), and nonviolent intervention.
Tactics analysis
A process guide to be used in training workshops and planning sessions to develop campaign strategy. Activists often love our tactics! We can even be wedded to our favourite tactics. Here’s a tool to help move from tactics to a larger strategy conversation by analysing tactics.
Networked Change: How progressive campaigns are won in the 21st Century
Directed-network campaigns combine self-organized people power with enough centralized structure to focus on clear political and cultural targets. The Networked Change Report maps out the strategies and practices that made today’s most successful advocacy campaigns work.
3 Great Resources on Election Campaigning
As Australia heads towards a federal election here are three stories on the Commons to give you food for thought and action. Gather the lessons from the 2016 federal election, the 2018 Queensland election, Bernie Sanders’ tilt at the US presidency, and the struggle for women’s suffrage in 1905!
The fight for the rights of people seeking asylum
At Progress 2017, GetUp!’s Shen Narayanasamy shared the strategy and critical lessons learnt during campaign work to protect the rights of people seeking asylum. To be effective the campaign needed to engage many different stakeholders across the movement and centre the lived experience of people most impacted.
Moving the rock: Shifting power for sustained change
This article explores the ‘moving the rock’ concept put forward by Daniel Hunter in his book Strategy and Soul. The concept has been valuable for campaigners and organisations reassessing their theory of change and particularly how they engage politicians and supporters.
Critical Path Analysis Process Guide
A process guide to be used in training workshops and planning sessions to develop campaign strategy. Critical path analysis can shift focus to outcomes rather than tactics and provide experience and skill in defining clear objectives. The process also deepens understanding about how change happens and clarifies key threads running through a campaign.
Time to Move the Rock: Activating Social Values to Bring About Change
Learn about Daniel Hunter’s metaphor of moving the rock to bring about social change through activating people’s social values.
ChangeMakers Podcast Series 2
The ChangeMakers podcast is short series podcast that tells stories about people who are striving for social change across the world.
The Vietnam War
Case study of the Australian campaign against involvement in the Vietnam War. The emergence of popular protest in Australia during the 1960s presented a fundamental challenge to government decisions and the way those decisions are made. By taking to the streets people challenged the policy positions of government and, in some cases, the very legitimacy and authority of the state itself.
Victorian Red Gum Forests: A Historic Victory
A comprehensive case study of the successful campaign to protect Victorian Red Gum Forests. Includes the history of the Barmah-Millewa Campaign, its goals and results. Given the historic outcomes of the campaign it is worth examining how such an effective green-black alliance emerged in south-eastern Australia.
Tactical Timeline Guide to Develop Campaign Strategy
A process guide to be used in training workshops and planning sessions to develop campaign strategy. A tactical timeline can support the development of a strategy designed to win over third-party support. This exercise needs to be used after the spectrum of allies exercise.
Power Mapping Guide
A process guide to be used in training workshops and planning sessions to help campaigners consider the social and political context within which they are developing strategy and creatively consider allies, opponents, targets and constituents prior to embarking on a campaign.
How to cut the issue into bite sized chunks
A process guide to be used in training workshops and planning sessions to develop campaign strategy. This process will help reduce the scope of campaigns in order to focus efforts on where change can really be achieved, and consider the possible consequences of working on one part of a problem rather than others.
The People Power Manual: Campaign Strategy Guide
The Campaign Strategy Guide is part of the People Power Manual, a resource created for organisers, activist educators and facilitators.