Tag

Campaigning – Strategy

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The Tactic Star

The Tactic Star is a tool for planning and evaluating tactics, it names some key factors that change agents should consider when determining their tactics.

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For the Win Podcast

For The Win: the people, strategy and campaigns that changed Australia forever. A podcast series from 2018 featuring interviews with Australian social change agents.

diagram of the spectrum of allies

Spectrum of Allies

Use a spectrum-of-allies analysis to identify the social groups (students, workers) that are affected by your issue, and locate those groups along a spectrum, from active opposition to active allies, so you can focus your efforts on shifting those groups closer to your position.

Protestor holding Stop Adani sign on stage with Queensland Premier Annastacia Palaszczuk.

3 Great Resources on Election Campaigning

As Australia heads towards a federal election here are three stories on the Commons to give you food for thought and action. Gather the lessons from the 2016 federal election, the 2018 Queensland election, Bernie Sanders’ tilt at the US presidency, and the struggle for women’s suffrage in 1905!

Black and white photograph of a chess board with overturned king. The chess board and game is symbolic of Campaign Strategy Planning.

Campaign Strategy Planning Template

This planning template prompts you to apply a number of different campaign strategy, community organising, and civil resistance concepts and tools. Copy the template into your own document. As you complete each section delete the instructions (text in italics) until you have your own plan, or initial document to discuss in your organisation.

Elements of Campaign Strategy

This overview of campaign strategy elements is offered to clarify language shared by campaigners. The elements include campaign focus and goals; vision; situational analysis; critical path analysis; organisational considerations; allies, constituents and targets; objectives; tactics; evaluation and success indicators.

Cover of Original Power's Building Power Guide - features a drawing of a turtle in red.

The Building Power Guide

The Building Power guide is for Aboriginal and Torres Strait Islanders who want to change the world. It includes several training resources to build capacity for campaigning, such as explorations of change-making, power, strategy and leadership development.

Cover of Gene Sharp's 'The Politics of Nonviolent Action: Part Two The Methods of Nonviolent Action'

198 Methods of Nonviolent Action by Gene Sharp

Stuck in a rut when it comes to campaign tactics? Explore Gene Sharp’s 198 methods of nonviolent action which are classified into three categories: nonviolent protest and persuasion, noncooperation (social, economic, and political), and nonviolent intervention.

A group of people stand on a bridge holding large letters spelling 'Global Goals'.

Tactics Analysis to Develop Campaign Strategy

A process guide to be used in training workshops and planning sessions to develop campaign strategy. Activists often love our tactics! We can even be wedded to our favourite tactics. Here’s a tool to help move from tactics to a larger strategy conversation by analysing tactics.

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