Format

Templates

storytelling hard copy form broken into parts with icons

The Story Canvas Template

The Story Canvas is a template and/or online form from the Digital Storytellers which guides you to fill in the right ingredients to make a powerful story.

blackboard with writing to do list no. 1 welcome new volunteers

New Volunteer Checklist

Volunteers are a crucial part of social change organisations, and getting new volunteers off to a good start is critical. This checklist and the prompting questions will help you set up an effective and welcoming volunteer orientation process.

diagram of the spectrum of allies

Spectrum of Allies

Use a spectrum-of-allies analysis to identify the social groups (students, workers) that are affected by your issue, and locate those groups along a spectrum, from active opposition to active allies, so you can focus your efforts on shifting those groups closer to your position.

people at climate change march with person holding orange parasol with words "we are the people's climate march"

Parasols of Protest

Activism and Artivism – Sharon France, graphic designer, shares how she created the designs for ‘parasols for protests’ for the People’s Climate March.

Computer screen on laptop showing Facebook Ads page

Guide to Facebook Advertising

This guide covers the fundamental principles in planning, creating, testing and evaluating a paid Facebook advertising campaign.

Black and white photograph of a chess board with overturned king. The chess board and game is symbolic of Campaign Strategy Planning.

Campaign Strategy Planning Template

This planning template prompts you to apply a number of different campaign strategy, community organising, and civil resistance concepts and tools. Copy the template into your own document. As you complete each section delete the instructions (text in italics) until you have your own plan, or initial document to discuss in your organisation.

How to test your communications

This is a resource to help you test your messages. It is designed for campaigners who have little or no experience with message testing.

Framing Equality Toolkit

Framing Equality Toolkit

This toolkit is a short guide to strategic communications, based on extensive research and building on the experience of activists and communicators from around the globe. It aims to provide a framework rather than a blueprint; helping you to ask the right questions rather than giving you the right answers.

text reads 'how to cut the issue into bite sized chunks'. There is an icon of scissors cutting a dotted straight line under the heading.

How to Cut the Issue into Bite Sized Chunks

A process guide to be used in training workshops and planning sessions to develop campaign strategy. This process will help reduce the scope of campaigns in order to focus efforts on where change can really be achieved, and consider the possible consequences of working on one part of a problem rather than others.

a worksheet template

Networked Change Campaign Grid: Worksheets

The Networked Change Campaign Grid provides a clear path for integrating top-performing approaches into your strategic planning and design process. This worksheet helps you apply the principles of the directed-network campaigning.

Protestors walk across the street with Stop Adani banners and placards.

Six building blocks of distributed organizing campaigns

To support organizations rolling out distributed organizing efforts, NetChange have put together a new campaign design framework drawn from best practices of the dozens of successful networks they have advised or studied closely.

A form with a table with two columns and 5 rows titled 'Reviewing the Activist Year (Make a copy of this sheet and fill it in)'.

Reviewing your Activist Year

Why not take some time out to reflect on the year that was, before jumping in to plans for the next? Different approaches to reflection are explored including journalling, art and ritual. Plus there’s a handy worksheet which you can use (at any time of the year).

Toolkit cover - Title reads 'Campaign Accelerator Toolkit'. Logo for MobLab in bottom left hand corner.

Campaign Accelerator Toolkit

Accelerate the campaign planning process with this toolkit to get campaigns out the door faster to create more effective campaigns.

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