Format

Templates

blackboard with writing to do list no. 1 welcome new volunteers

New Volunteer Checklist

Volunteers are a crucial part of social change organisations, and getting new volunteers off to a good start is critical. This checklist and the prompting questions will help you set up an effective and welcoming volunteer orientation process.

people at climate change march with person holding orange parasol with words "we are the people's climate march"

Parasols of protest

Activism and Artivism – Sharon France, graphic designer, shares how she created the designs for ‘parasols for protests’ for the People’s Climate March.

Computer screen on laptop showing Facebook Ads page

Guide to Facebook Advertising

This guide covers the fundamental principles in planning, creating, testing and evaluating a paid Facebook advertising campaign.

Black and white photograph of a chess board with overturned king..

Campaign Strategy Planning Template

This planning template prompts you to apply a number of different campaign strategy, community organising, and civil resistance concepts and tools. Copy the template into your own document. As you complete each section delete the instructions (text in italics) until you have your own plan, or initial document to discuss in your organisation.

How to test your communications

This is a resource to help you test your messages. It is designed for campaigners who have little or no experience with message testing.

Framing Equality Toolkit

Framing Equality Toolkit

This toolkit is a short guide to strategic communications, based on extensive research and building on the experience of activists and communicators from around the globe. It aims to provide a framework rather than a blueprint; helping you to ask the right questions rather than giving you the right answers.

A large crowd marches behind a banner reading 'Peoples Climate March'. The march is led by First Nations people. Marchers hold colourful placards depicting sunflowers. A large banner is held high reading 'Frontlines of Impact, Forefront of Change'.

Networked Change Campaign Grid

The Networked Change Campaign Grid provides a clear path for integrating top-performing approaches into your strategic planning and design process. This worksheet helps you apply the principles of the directed-network campaigning.

Protestors walk across the street with Stop Adani banners and placards.

Six building blocks of distributed organizing campaigns

To support organizations rolling out distributed organizing efforts, NetChange have put together a new campaign design framework drawn from best practices of the dozens of successful networks they have advised or studied closely.

3 tools to test your campaign

3 tools to test early versions of campaign ideas with target audiences starting with deciding on what to prototype. These tools are by Mobilisation Lab.

Protestors, some wearing yellow Greenpeace shirts, some in prison orange, pose for a photo holding signs in Spanish, and photographs of the activists detained by Russia known as the Arctic 30.

The 21st-Century Advocacy Playbook

Build strong advocacy teams using this checklist to assess your team’s readiness to campaign for—and win—change in the modern landscape.

title page of template

Campaign Strategy Presentation

Trying to get your campaign moving fast and need your thoughts in one place? This is a simple template for designing an advocacy campaign that should help.