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The Power Cube

The Power Cube is a tool to analyse the power your targets hold so you can create a more effective campaign strategy and bring about change.

Campaign Starter Pack

This Campaign Starter Pack from Campaign Bootcamp UK contains information, inspiration and activity sheets, based on the experience and knowledge of people who have fought for change.

Planning your First Campaign: Everyday Activism Handout Pack

Are you planning your first campaign? This Handout is designed to give you the skills and confidence to run your first campaign.

Campaign Planning: How to Get Started

What is a campaign? and how do you start one? Here are ideas, steps and handouts from Campaign Bootcamp to help you get started with your campaign planning.

How to Change the Narrative

Guides, manuals and tools to help you get the narrative and framing right no matter what social justice issue you are working on. 

Before Action Reviews (BARs) and After Action Reviews (AARs)

Useful tools to help with planning and reflections in your campaigns – Before Action Reviews (BARs) and After Action Reviews (AARs).

Where’s the Power? Developing Your Theory of Change [Template]

An introduction to developing your Theory of Change and a template based on the works of Marshall Ganz, Harvard Professor.

Guide for Trainers about Organizing, Narrative, Campaign and Movement Building

An array of training resources for organizing, public narrative, campaigning trainers and coaches collated by the Leading Change Network.

Guide to Public Narrative from the Leading Change Network

Learn all about public narrative developed by Marshall Ganz and the story of self, us and now with this collection of tools and resources.

A Guide to Power Analysis in Community Organising

A power analysis tool and templates for community organisers by The National Academy of Community Organising (NACO) in the UK.

Developing Strategic Campaigns: An ITF Manual for Trade Union Activists, Educators and Organisers

This manual will help workers to identify clear campaign goals and objectives, develop strategies and tactics, and create unifying public messages and timelines for campaigns.

The Organiser’s Canvas

The organiser’s canvas is a visual aid that help organisers think creatively around the organizing process. It allows the organiser to focus on individual leadership practices whilst keeping track of how these practices flow into one another to create the greater whole.

Key Resources from Mobilisation Lab

Reports, toolkits, templates and guides from Mobilisation Lab including campaign strategy, storytelling, digital campaigning, security and more.

Context Map Template

This Context Map template allows a team to foster a collective understanding of the overall context in which a campaign is happening.

System Map Template

Use this worksheet template to determine how you will talk about your campaign to inspire and motivate people to take action.

Iceberg Worksheet: What’s the root cause of the problem?

Drill down into the root cause of a problem a campaign aims to address. Shift focus from the event into underlying societal structures.

Call to Action Worksheet

Use this worksheet template to determine how you will talk about your campaign to inspire and motivate people to take action.

Creating a Team Culture

Use this Engagement Pyramid from the Mobilisation Lab to visualise the different ways a person might get involved with your campaign.

Engagement Pyramid: Visualise the different ways a person might get involved with your Campaign

Use this Engagement Pyramid to visualise the different ways a person might get involved with your campaign.

The Campaign Canvas

From vision and strategy to storytelling and metrics, this template ensures you’ve touched on all the essentials of an effective campaign.