Guide for Trainers about Organizing, Narrative, Campaign and Movement Building
An array of training resources for organizing, public narrative, campaigning trainers and coaches collated by the Leading Change Network.
Format
Templates
Guide to Public Narrative from the Leading Change Network
Learn all about public narrative developed by Marshall Ganz and the story of self, us and now with this collection of tools and resources.
A Guide to Power Analysis in Community Organising
A power analysis tool and templates for community organisers by The National Academy of Community Organising (NACO) in the UK.
Developing Strategic Campaigns: An ITF Manual for Trade Union Activists, Educators and Organisers
This manual will help workers to identify clear campaign goals and objectives, develop strategies and tactics, and create unifying public messages and timelines for campaigns.
The Organiser’s Canvas
The organiser’s canvas is a visual aid that help organisers think creatively around the organizing process. It allows the organiser to focus on individual leadership practices whilst keeping track of how these practices flow into one another to create the greater whole.
Key Resources from Mobilisation Lab
Reports, toolkits, templates and guides from Mobilisation Lab including campaign strategy, storytelling, digital campaigning, security and more.
Context Map Template
This Context Map template allows a team to foster a collective understanding of the overall context in which a campaign is happening.
System Map Template
Use this worksheet template to determine how you will talk about your campaign to inspire and motivate people to take action.
Iceberg Worksheet: What’s the root cause of the problem?
Drill down into the root cause of a problem a campaign aims to address. Shift focus from the event into underlying societal structures.
Call to Action Worksheet
Use this worksheet template to determine how you will talk about your campaign to inspire and motivate people to take action.
Creating a Team Culture
Use this Engagement Pyramid from the Mobilisation Lab to visualise the different ways a person might get involved with your campaign.
Engagement Pyramid: Visualise the different ways a person might get involved with your Campaign
Use this Engagement Pyramid to visualise the different ways a person might get involved with your campaign.
The Campaign Canvas
From vision and strategy to storytelling and metrics, this template ensures you’ve touched on all the essentials of an effective campaign.
Campaign Accelerator Toolkit
A toolkit to accelerate the planning process so we can get campaigns out the door faster to create more effective people powered campaigns.
Movement Building Canvas
The Movement Building Canvas is a practical framework to help you, your team or your organisation design your movement for maximum impact.
Network Building Canvas
The Network Building Canvas and Prompt Cards are designed to help you, your team or your organisation design your network for maximum impact.
Problem Diagram
Use this diagram from Mobilisation Lab to chart the causes of the problem that your campaign aims to address and how that problem affects people differently. This tool helps identify the “root cause” to tackle in a campaign or even in a set of campaigns.
Online Training Monster Manual
Tired of making new slide decks for interactive tools? Want new ideas on participatory methods online? Looking for new games and warm-ups? The “Online Monster Manual” is a compilation of 80+ online training tools from 350 globally.
Data Security Protocols
Need to keep the data safe for your research project? Here is a useful data security protocol from the Datacenter for Research Justice.
Starting Your Research Project Worksheet
Do you need help with your research project? Here is a 2 page template to get you started from the Datacenter for Research Justice.