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Writing Engaging Articles

A list of tips on how to write engaging articles from The Commons Social Change Library. Engage with topic, structure, tone and formatting.

a table of story archetypes worksheet

Mapping Story Archetypes

The six-page PDF includes instructions, worksheet, and an example to get you started mapping the movies, shows, books and entertainment your audiences consume, and how to match stories with the kinds of actions you want your audience to take.

information sheet titles Story based Strategy 202. There are 5 icons and a silhouette of a crowd.

Story Based Strategy 101

An accessible guide to story based strategy in movement building by the Center for Story Based Strategy.

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