Be “digital critical,” listen first, and other lessons from 350.org’s digital transformation
A conversation with Hanna Thomas who guided 350.org to adopt a product team model for more effective digital campaigning.
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Rapid Response Worksheet: A framework for advancing narrative strategy in the face of a crisis or breaking news development
The rapid response worksheet from Narrative Initiative enables you to use a strategic communications framework in the face of crisis or breaking news.
Who What How: Narrative Strategy for Issue Campaigns
Use this worksheet from the Narrative Initiative to help ensure that issue campaigns have a strategic, nimble, long-term vision and plan.
Community Activism in Victoria: The right to protest and other legal issues
Know what your legal rights are when participating in a protest/community campaign in Victoria. Source: The Law Handbook from the Fitzroy Legal Service.
Organising Manual for the March on Washington for Jobs and Freedom in 1963
This organizing manual was written by Bayard Rustin & distributed for the 1963 March on Washington, one of the largest civil rights rallies in US history.
Activists Guide to Archiving Video
Archiving video is an essential but often overlooked component of video advocacy. Learn about best practices for organizing, storing, preserving, and sharing your footage.
Four ways to build highly effective community organisers
Learn how to be an effective community organiser and about the Community Organising Fellowship run by James Whelan of The Change Agency.
How to inspire a young activist? A collection of books for kids and teens
An inspiring collection of stories about activism and social justice for children and teenagers collated by Melbourne independent bookstore Readings.
From Little Things Big Things Grow: Events That Changed Australia – August
A list of small actions and major events which challenged the state of Australian society and pointed to better ways forward.
Lessons that can be learnt from dockworkers who helped bring apartheid to its knees
Article about the transnational solidarity activism of maritime unions and how the actions of dockworkers in Australia helped drive the local and national anti-apartheid movement.
The Intertwine Charter: Going beyond anti-discrimination and towards pro-active change to welcome others
The Intertwine codesigned a charter addressing intersectionality. It outlines 6 areas where organisations can improve and proactively welcome others – governance, events, employment and conditions, member relations, marketing and publicity, and buildings and amenity.
Your organisation can and should raise more money from major donors – here’s how Oxfam did it
Learn best practice approaches to fundraising & proven tips to build lifelong relationships with major donors from Micah Demmert at Oxfam Australia.
Using Megaphone to organise workers (or why you should care about online petitions)
Learn from Moira Cully’s experience of online petitions, in particular using Megaphone, a petition platform for the Australian union movement.
Guide to Facebook Advertising
This guide covers the fundamental principles in planning, creating, testing and evaluating a paid Facebook advertising campaign.
Facebook Advertising: An Intro to Methodology, Case Studies and a Few Resources
Top tips on Facebook advertising from Lee Strike’s presentation at Progress 2019. Facebook ads can be a significant boost to your campaign, if you get the basics right.
How Hospo Voice leverages digital tools to win
Australia’s first digital union, Hospo Voice, set up Fair Plate so you can see what’s really happening under the table. Hospitality staff have left thousands of reviews to show you which places are stealing wages and treating people like crap.
How to Guide: Persuasive Conversation Campaigns by Blueprints for Change
Persuasive conversation campaigns can help break through to segments of the population who have a different perspective or have voted against you.
How to Guide: Distributed Organizing by Blueprints for Change
This How to guide on Distributed Organizing shows you how to unlock significant amounts of power among a group or campaign’s supporter base.
Top 3 Messaging Tips from Anat Shenker-Osorio at Progress 2019
The top 3 messaging tips from Anat’s keynote speech at Progress 2019 – 1. Politics is not solidarity, 2. Empathy, not sympathy, 3. What you fight, you feed.
How to: Building networked coalitions
How-to guide on networked coalitions/campaigns. Harness the power of networks to develop more agile, dynamic and distributed campaigning coalitions.