Tag

Story_Narrative

screenshot of webinar front page that reads visual strategy for movements, Powerlabes training. There is a collage of faint, grey icons in the background including a loudspeaker, paint brush, speech bublbes, pen, paint roller and clipboard.

Projecting Power: Visual Strategy for Movements

Webinars on visual strategy will help you make a plan to create the images we need to win. You’ll be ready to tell a bolder story in the street, maximizing threat to power and making actions more welcoming and joyful.

6 cogs representing the different points of intervention and a spanner on the left.

Points of Intervention

Campaigners – Where is the best place to take action with the greatest impact? Learn about making change using points of intervention.

Portrait of Marshall Ganz with a quote that says - Movements have narratives. They tell stories, because they are not just about rearranging economics and politics. They also rearrange meaning. And they're not just about redistributing the goods. They're about figuring out what is good. By Marshall Ganz

Marshall Ganz Quotes and Wisdom

Inspiring quotes from Marshall Ganz, an expert in leadership, organizing and narrative/story. He is a lecturer at Harvard University.

a table of story archetypes worksheet

Mapping Story Archetypes

The six-page PDF includes instructions, worksheet, and an example to get you started mapping the movies, shows, books and entertainment your audiences consume, and how to match stories with the kinds of actions you want your audience to take.

Story Based Strategy 101

An accessible guide to story based strategy in movement building by the Center for Story Based Strategy.

form

Call to Action Worksheet

Use this worksheet template to determine how you will talk about your campaign to inspire and motivate people to take action.

Marshall Ganz delivering a lecture

Learn About Organising from Marshall Ganz

Marshall Ganz is a key thinker and educator in the field of community organising. This article gathers two informative videos and details of other ways to learn from Marshall Ganz.

diagram

Leading Change: Leadership, Organization, and Social Movements

This chapter by Marshall Ganz, lecturer and activist, investigates social movement leadership and takes us through examples from history. He outlines Leadership Practices: Relationship, Story, Strategy, Action; Structuring Social Movements; and Leadership Development.

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