The Race Class Narrative: A race forward messaging framework to engage the base and persuade the middle
Watch a video on Race Class Narrative – an approach that weaves together economic empowerment, racial justice, and gender equity.
Tag
Economics – Messaging
Just get on with it: Talking about climate change and economics
This guide is designed to provide practical advice about how to effectively talk about climate change during a global pandemic and recession. It’s based on the findings of an extensive research project.
Economic Messaging for Progressives: A review of Don’t Buy it by Anat Shenker-Osorio
Don’t Buy It by Anat Shenker-Osorio is a guide to progressive messaging on the economy and economics – A book review by Joel Dignam.
Framing the economy: How to win the case for a better system
The PIRC, the New Economics Foundation, NEON and the FrameWorks Institute have launched two story strategies that progressives can use to shift thinking on the economy. They’re built on values and metaphors that encourage the hope that change is possible and increase people’s support for progressive policies.
Communicating Race Class Video with Anat Shenker-Osorio
Anat Shenker-Osorio shows how to apply research findings around communicating about race and class to the increasing white nationalism, xenophobia and race-based attacks that punctuate politics around the globe.
Winning Words About Work Communicating a progressive agenda about work and beyond by Anat Shenker-Osorio
Anat Shenker-Osorio (ASO Communications) presents an exploration of the language used to communicate about work. She outlines a number of key lessons for communicating a progressive agenda, on work and beyond.
How to talk about economics: A guide to changing the story
Australian Progress analysed the language people in Australia use to speak about economics (and tax, welfare, aid, privatisation, work and more). These new messaging resources will be useful for communicators, campaigners and advocates for more progressive economic policy.