This tool will guide your team through a power mapping analysis to inform your campaign strategy with a thorough picture of the players, and their power. It runs step by step through a collaborative exercise where your team can all contribute to visual map of power holders and power relationships affecting your issue and campaign.
Australian Progress works to strengthen the capacity of non-profits and other community groups to create systemic change. This means strengthening leadership skills, increasing collaboration, and supporting innovation in advocacy. Australian Progress touches thousands of change-makers and hundreds of organisations each year.
Many of the resources in this collection come from the Progress Network, drawing on the skills and expertise of presenters and alumni from Progress training fellowships.
Jesse Marks, former Community Engagement Manager at Animals Australia, at Progress 2015 sharing their theory of change and how they leverage their engaged social media audience to win campaigns.
Australian Progress shares 7 lessons from running Progress 2015. Get an insight into the their ticket sales strategy, social media successes and failures, event theming choices, budget management, sponsor recruitment, and program design.
From time to time, you may need to respond to a difficult situation on your organisation’s social media networks. Keep this crisis checklist on hand to ensure that you can deal with any problems that arise quickly and effectively.
Evaluating the impact of advocacy campaigns can seem impossible. Here are three handy guides that can help you undertake effective monitoring and evaluation of your advocacy and campaigning.
A clear Facebook comments policy is central to making sure everyone is aware of how they are expected to behave when engaging in your community’s online conversation. Take some inspiration from this example written by Jessie Mawson for Amnesty International Australia.
Writing a great media release or alert can be challenging – they need to be short, snappy, and easy to read. Creating the perfect media release will make life easy for the people you are communicating with, and then you can rest assured that your message has been communicated effectively. Everyone wins!
For volunteers or staff to be driven to do their work, it must be motivational, both ‘extrinsically’ and ‘intrinsically’. However, we often the intrinsic elements of the work. Read on to learn about how to design tasks to make them more intrinsically motivational. Your staff and volunteers will benefit!
Social media is a powerful tool for creating change. Your tweets and Facebook posts have the potential to raise awareness of your cause, to get people talking, and to inspire your community to action. Not sure if your online activity is helping to maximise your impact? This how-to guide will help you ensure that your […]
As an organizer for the Pacific Climate Warriors, Koreti Tiumalu stood boldly in her truth and lived out the words “we are not drowning, we are fighting!” in every way. This videos was filmed at Progress 2015 and is an inspiring look at her journey to being a climate activist and a mother.
We’ve all been there – you need an elephant costume or a Nemo suit for a press conference this afternoon, or a chicken suit for your factory farming protest. Find out who has one here, and add your own!
Using incredible language data from advocacy, opposition, political speech and popular culture, Anat Shenker-Osorio’s latest research analyses why certain messages resonate where others falter in the human rights sector across Australia, the UK and the US.
This role play activity outlines an interactive session to help people experience a political lobbying meeting, in a light-hearted way. The role play involves people being from either the Minister for Magical Creatures, or the NGO “Unicorn Revive”.
Australian Progress analysed the language people in Australia use to speak about economics (and tax, welfare, aid, privatisation, work and more). These new messaging resources will be useful for communicators, campaigners and advocates for more progressive economic policy.