• Text reads 'Campaign Strategy: Training and Planning Tools'. The words Campaign Strategy are in big cut out letters in multiple colours.

    Campaign Strategy: Training and Planning Tools

    Introduction Training resources about campaign strategy for changemakers including workshop exercises, activities and templates to explore in a group setting. You can draw on these materials to put together training workshops and planning sessions. Remember to modify materials for your particular context. This guides shares tools and activities which have been developed by many different…

  • Title reads 'Choosing your strategic goal' with a diagram of a triangle with two arrows. Text reads 'Mountain top goal' and 'resources

    Choosing your Strategic Goal

    A strategic campaign goal must be clear, measurable, and focused, using resources effectively through nested goals to achieve incremental progress.

  • Text reads 'Choosing a Campaign Goal'. Target with an arrow in the centre.|Book cover - Title reads 'Building a Movement to End the New Jim Crow: An Organizing Guide'. Author reads 'Daniel Hunter'. A black cover with a light shining on two hands holding onto prison bars.|Yellow and green bus with front door open. A pepsi sign is on the front. It is the Montgomery city bus where Rosa Parks defied the city's segregated bus transport policy.

    Choosing a Campaign Goal

    Have you started a campaign? Do you have a campaign goal or goals? Does it fulfil basic criteria? Learn from past campaigns how they chose their goals.

  • Screenshot of video. Text reads 'Introduction to OKRS'.

    Learn a Goal Setting Technique: Objectives and Key Results OKRs

    Objectives and Key Results are a simple goal-setting technique that can help increase organizational learning and improve performance.

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