![Illustration of a smiling person's head and out the top of their head is a mobile phone, a hash tag and a @. There is also a yellow star behind the head. Surrounding the head are lots of ticks in green circles. It is an abstract representation of understanding a donor and their motivations to donate.](https://i0.wp.com/commonslibrary.org/wp-content/uploads/Understanding-donor-motivations-The-key-to-effective-fundraising.webp?fit=300%2C200&ssl=1)
Understanding Donor Motivations: The Key to Effective Fundraising
To successfully engage donors and encourage them to contribute, it’s crucial to delve into the psychology of donors & understand what drives them.
To successfully engage donors and encourage them to contribute, it’s crucial to delve into the psychology of donors & understand what drives them.
Civil resistance-Moving from dictatorship to democracy. Negotiations & elections are the breakthroughs that lead to more democratic outcomes.
Find out from this research meta analysis how to increase donations to charities and also find out what doesn’t work.
Learn from this webinar from PowerLabs how Movimiento Cosecha raised over $1 million for undocumented immigrants in the US.
We’ve gathered together tips on building a donor base, running successful crowdfunding campaigns, and where to access more resources on effective fundraising for social justice causes.