Tag

Clicktivism

Digital Tactic Inspiration: Ecomark by WeMove

Digital Tactic Inspiration: Ecomark by WeMove

Primark, the international clothing chain, famously does not have an online store. So when EU-wide campaigning organisation WeMove chose to target Primark in a sustainability campaign, they started by launching a parody site.

Digital Tactic Inspiration: Ecomark by WeMove

Digital Tactic Inspiration: Ecomark by WeMove

Primark, the international clothing chain, famously does not have an online store. So when EU-wide campaigning organisation WeMove chose to target Primark in a sustainability campaign, they started by launching a parody site.