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Mindset Shifts: What are They? Why do they Matter? How do they Happen?
A report from the FrameWorks Institute, Mindset Shifts: What Are They? Why Do They Matter? How Do They Happen?, explores the best practices and most effective strategies for moving mindsets.
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A Framework for Thinking about Training and Behaviour Change
Randall Smith from PowerLabs shares a framework for thinking about training and behaviour change called KSW or KSAW.
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Campaigning and the Elaboration Likelihood Model of Persuasion
Joel Dignam explains the Elaboration Likelihood Model of Persuasion (ELM) and how it relates to and shapes campaigns.
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