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Tips

Computer screen on laptop showing Facebook Ads page

Guide to Facebook Advertising

This guide covers the fundamental principles in planning, creating, testing and evaluating a paid Facebook advertising campaign.

A group of friends stand with arms around each other looking out across a valley.

Holding our groups together in hard times

When social change campaigns experience setbacks it’s understandable this can lead to difficulties in activist groups. Here are some tips and further resources for holding groups together in hard times.

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How to use social media

Top tips from Friends of the Earth (England, Wales & Northern Ireland) on how to use Twitter and Facebook as a powerful tool for campaigning.

Photograph of a group of people having a meeting.

Action group meetings

This tip sheet has been written to help you and your group work well together and achieve your objectives and highlights some group habits and actions that resilient community groups have relied on: effective meetings with an agreed agenda; clearly-defined roles; mindful decision-making; accountability; and inclusiveness.

A room full of women at a forum raising their hands, photographed from the back of the room.

Facilitating for Gender Balance

Men frequently participate more than women in meetings, forums and other events. This article outlines practical steps facilitators and participants can take to ensure women are heard.

Framing Equality Toolkit

Framing Equality Toolkit

This toolkit is a short guide to strategic communications, based on extensive research and building on the experience of activists and communicators from around the globe. It aims to provide a framework rather than a blueprint; helping you to ask the right questions rather than giving you the right answers.

A group of friends stand with arms around each other looking out across a valley.

Running Effective Campaign Debriefs

Every campaign is a learning opportunity. Make the most of this by planning for the post-campaign period and setting up debriefs. Here are some tips for campaigners and facilitators.

Front cover of Power in Coalition by Amanda Tattersall.

Five Principles for Building Powerful Coalitions

Not all coalitions are made equal. While alliances between unions and community organizations are an important and useful strategy for social change, their power and success varies greatly depending on the strategic choices of those involved.

Picture of an orange manual.

Introduction to Community Mapping

Community organisers need to continually analyse their communities. What’s going on that has implications for our issue and campaign? Which groups do we need to be connecting with? How is power being exercised?

Koala sleeping on a log

Tips for Election Recovery

Elections can take a heavy toll campaigners, organisers, and anyone else working and hoping for social and ecological justice. Now is a time for looking after ourselves and each other, to get in good shape for what comes next.

Photograph of the senate chamber showing maroon seats set up in a U shape.

A Stakeholders’ Guide to the Australian Senate

This guide is intended to be an introduction to the Senate and its procedures. It is designed to give NGO staff an understanding of the basics of the Senate and how to best achieve policy and campaigning goals.