• Screenshot of cover of guide. Title reads 'How to test your communications'.|Screenshot from page of guide 'How to Test your Communications Guide.'|Screenshot from page of guide 'How to Test your Communications Guide.'|Screenshot from page of guide 'How to Test your Communications Guide.'

    How to Test your Communications Guide

    This is a resource to help you test your messages. It is designed for campaigners who have little or no experience with message testing.

  • Framing the Economy

    Framing the Economy: How to Win the Case for a Better System

    The PIRC, the New Economics Foundation, NEON and the FrameWorks Institute have launched two story strategies that progressives can use to shift thinking on the economy. Theyโ€™re built on values and metaphors that encourage the hope that change is possible and increase peopleโ€™s support for progressive policies.

  • Framing Equality Toolkit

    Framing Equality Toolkit

    This toolkit is a short guide to strategic communications, based on extensive research and building on the experience of activists and communicators from around the globe. It aims to provide a framework rather than a blueprint; helping you to ask the right questions rather than giving you the right answers.

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