• Man sits in cafe booth looking at laptop with frustrated look and head in hands.

    How to Stay Sane in an ‘Always-on’ Digital Campaigning Environment

    Social media never stops! Jessie Mawson presented these tips for staying sane to the eCampaigning Forum in 2016.

  • Red lever with the words 'Emergency Pull'

    How to Manage a Social Media Crisis

    From time to time, you may need to respond to a difficult situation on your organisationโ€™s social media networks. Keep this crisis checklist on hand to ensure that you can deal with any problems that arise quickly and effectively.

  • Web browser with facebook landing page open

    Facebook Comments Policy

    A clear Facebook comments policy is central to making sure everyone is aware of how they are expected to behave when engaging in your communityโ€™s online conversation. Take some inspiration from this example written by Jessie Mawson for Amnesty International Australia.

  • Screenshot of front page of guide titled 'Social Media Activism: A Guide to Online Change Making'. Close up of smart phone with apps including facebook

    Social Media Activism: A Guide to Online Change Making

    Introduction Social media is a powerful tool for creating change. Your tweets and Facebook posts have the potential to raise awareness of your cause, to get people talking, and to inspire your community to action. Not sure if your online activity is helping to maximise your impact? This how-to guide will help you ensure that…

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