Using Facebook groups for organizing – This is for groups needing to reach out, build their base & mobilize people to come to events.
Topic: Digital Campaigning
Digital Campaigning
Digital campaigning leverages technology to create change, whether through emails and petitions or platforms such as Facebook, Twitter, Instagram, WhatsApp and more. The resources here will help you finesse your mobilising strategy, broaden your engagement across platforms, and think critically about how to measure your success.
TED talk: How to Start a Social Movement | Tamara Richardson | TEDxUQ
Tamara Richardson speaks about online social movements; and how, with access to the right networks, you can create a global social movement.
How campaigners are using Instagram
Instagram is a global phenomenon – yet too many campaigners don’t know how to use it. Start your Instagram journey here with accounts to follow, and ideas for its use.
Digital Campaigning Experiments and Analytics: Case study of GetUp
Digital campaigning – what works and what doesn’t? Get Up shares it learnings of digital experimentation and analytics.
Beyond Vanity Metrics: Toward better measurement of member engagement
Metrics should help you improve how you invest in and plan campaigns. But while “vanity metrics” such as list size or pageviews sound big and impressive, they can be misleading. This report offers new approaches to measuring member engagement.
How to Use Social Media
Top tips from Friends of the Earth (England, Wales & Northern Ireland) on how to use Twitter and Facebook as a powerful tool for campaigning.
How to Change the Story on Social Media: ACF Community Toolkit
The Australian Conservation Foundation has created this terrific guide for its’ supporters on how to communicate on social media more effectively offering lots of tips about values, language and storytelling.
Introduction to ChangeMakers Podcast
The ChangeMakers podcast is short series podcast that tells stories about people who are striving for social change across the world. This post introduces the series and includes the catalogue of episodes.
How to Stay Sane in an ‘Always-on’ Digital Campaigning Environment
Social media never stops! Jessie Mawson presented these tips for staying sane to the eCampaigning Forum in 2016.
Changemaker Chat with Paul Oosting from GetUp: Elections and Politics
GetUp is one of Australia’s most impactful and influential community organisations, and Paul Oosting is their national director. We discuss what GetUp learnt from the 2019 Federal Election campaign. We find out Paul’s insights about what it’s like to operate under the pressure of media and political attack.
How to Use Facebook groups for Organizing
Using Facebook groups for organizing – This is for groups needing to reach out, build their base & mobilize people to come to events.
TED talk: How to Start a Social Movement | Tamara Richardson | TEDxUQ
Tamara Richardson speaks about online social movements; and how, with access to the right networks, you can create a global social movement.
How campaigners are using Instagram
Instagram is a global phenomenon – yet too many campaigners don’t know how to use it. Start your Instagram journey here with accounts to follow, and ideas for its use.
Digital Campaigning Experiments and Analytics: Case study of GetUp
Digital campaigning – what works and what doesn’t? Get Up shares it learnings of digital experimentation and analytics.
Beyond Vanity Metrics: Toward better measurement of member engagement
Metrics should help you improve how you invest in and plan campaigns. But while “vanity metrics” such as list size or pageviews sound big and impressive, they can be misleading. This report offers new approaches to measuring member engagement.
How to Use Social Media
Top tips from Friends of the Earth (England, Wales & Northern Ireland) on how to use Twitter and Facebook as a powerful tool for campaigning.
How to Change the Story on Social Media: ACF Community Toolkit
The Australian Conservation Foundation has created this terrific guide for its’ supporters on how to communicate on social media more effectively offering lots of tips about values, language and storytelling.
Introduction to ChangeMakers Podcast
The ChangeMakers podcast is short series podcast that tells stories about people who are striving for social change across the world. This post introduces the series and includes the catalogue of episodes.
How to Stay Sane in an ‘Always-on’ Digital Campaigning Environment
Social media never stops! Jessie Mawson presented these tips for staying sane to the eCampaigning Forum in 2016.
Changemaker Chat with Paul Oosting from GetUp: Elections and Politics
GetUp is one of Australia’s most impactful and influential community organisations, and Paul Oosting is their national director. We discuss what GetUp learnt from the 2019 Federal Election campaign. We find out Paul’s insights about what it’s like to operate under the pressure of media and political attack.