Email is the dominant engagement channel for most organisations. A well-designed email program should be at the heart of your communication strategy. Check out these tips from Organise Us.
Topic: Digital Campaigning
Digital Campaigning
Digital campaigning leverages technology to create change, whether through emails and petitions or platforms such as Facebook, Twitter, Instagram, WhatsApp and more. The resources here will help you finesse your mobilising strategy, broaden your engagement across platforms, and think critically about how to measure your success.
Where do I Find Images and Illustrations Reflecting Diversity?
Curated list of stock photo/image libraries that reflect diversity and the real world. e.g. LGBTQIA, disability, ageing, diverse ethnicities.
Be “digital critical” listen first, and other lessons from 350.org’s digital transformation
A conversation with Hanna Thomas who guided 350.org to adopt a product team model for more effective digital campaigning.
Video as an Advocacy Tool: How to Tools
3 how-to tools to improve your video and filming techniques from Witness including mobile phone filming, sound recording and interviewing techniques.
Beginner’s Guide to Making Video with your Smartphone
Learn practical tips from Digital Storytellers on how to make a video with your smartphone including information about what you need, shooting tips and editing.
Learn to tell Stories with your Smartphone Video
Learn from Digital Storytellers on how to tell and film great stories with your smartphone video. Gather content faster, lighter and without a big budget.
Using Megaphone to organise workers (or why you should care about online petitions)
Learn from Moira Cully’s experience of online petitions, in particular using Megaphone, a petition platform for the Australian union movement.
Guide to Facebook Advertising
This guide covers the fundamental principles in planning, creating, testing and evaluating a paid Facebook advertising campaign.
Facebook Advertising: An Intro to Methodology, Case Studies and a Few Resources
Top tips on Facebook advertising from Lee Strike’s presentation at Progress 2019. Facebook ads can be a significant boost to your campaign, if you get the basics right.
How Hospo Voice Leveraged Digital Tools to Win
Australia’s first digital union, Hospo Voice, set up Fair Plate so you can see what’s really happening under the table. Hospitality staff have left thousands of reviews to show you which places are stealing wages and treating people like crap.
Email Best Practices
Email is the dominant engagement channel for most organisations. A well-designed email program should be at the heart of your communication strategy. Check out these tips from Organise Us.
Where do I Find Images and Illustrations Reflecting Diversity?
Curated list of stock photo/image libraries that reflect diversity and the real world. e.g. LGBTQIA, disability, ageing, diverse ethnicities.
Be “digital critical” listen first, and other lessons from 350.org’s digital transformation
A conversation with Hanna Thomas who guided 350.org to adopt a product team model for more effective digital campaigning.
Video as an Advocacy Tool: How to Tools
3 how-to tools to improve your video and filming techniques from Witness including mobile phone filming, sound recording and interviewing techniques.
Beginner’s Guide to Making Video with your Smartphone
Learn practical tips from Digital Storytellers on how to make a video with your smartphone including information about what you need, shooting tips and editing.
Learn to tell Stories with your Smartphone Video
Learn from Digital Storytellers on how to tell and film great stories with your smartphone video. Gather content faster, lighter and without a big budget.
Using Megaphone to organise workers (or why you should care about online petitions)
Learn from Moira Cully’s experience of online petitions, in particular using Megaphone, a petition platform for the Australian union movement.
Guide to Facebook Advertising
This guide covers the fundamental principles in planning, creating, testing and evaluating a paid Facebook advertising campaign.
Facebook Advertising: An Intro to Methodology, Case Studies and a Few Resources
Top tips on Facebook advertising from Lee Strike’s presentation at Progress 2019. Facebook ads can be a significant boost to your campaign, if you get the basics right.
How Hospo Voice Leveraged Digital Tools to Win
Australia’s first digital union, Hospo Voice, set up Fair Plate so you can see what’s really happening under the table. Hospitality staff have left thousands of reviews to show you which places are stealing wages and treating people like crap.