Digital strategy insights and tips for not for profits focused on people and relationships and based on a decade of trial and error and research.
Topic
Communications & Media
Creating change requires engaging audiences, communicating messages, and inviting people to join in action. The resources here will help you get clearer on what communication channels to use and how, how to develop compelling framing and messages, and the skills required to engage media (traditional and new forms) effectively.
Creating your Brand Identity: Tips and Checklist
Have you been trying to create and/or build upon your brand identity for a campaign or your organisation? Great tips and a checklist from Principle Co.
Narrating Change During ‘Psychic Breaks’
This extract from the book Re:Imagining Change explores ‘psychic breaks’, seismic events that shake status quo assumptions and provide opportunities for new stories to be told.
Talking About the Bushfire Crisis and Climate Change
One-to-one conversations can help people understand the bushfire crisis, the link to climate change, and the need for action. Here’s 5 resources for effective conversations.
The Story Canvas Template
The Story Canvas is a template and/or online form from the Digital Storytellers which guides you to fill in the right ingredients to make a powerful story.
The Big Five Trends in Video for 2020
The nature of video and digital campaigning changes so rapidly, it’s sometimes hard to keep up with the latest strategies to cut through and move people. This article & presentation outlines 5 key trends plus a useful checklist for developing compelling videos.
Grassroots Guide to Creating Quality Online Content
Tips from CounterAct for small grassroots groups on creating quality online content, making sure it is reaches the right audience and lands as well as it could.
Improve your Website Accessibility
A comprehensive list of tools, checklists and websites to improve your website accessibility, e,g, standards, colours, documents, design, images, etc.
Australia reMADE vision: Creating the best version of us
From hundreds of conversations with Australians across the country Australia Remade has come up with 9 pillars that form a collectively imagined vision.
How to Create a Media Package
A media package puts everything a journalist may need together in one place – a media release, photos, a spokesperson bio and background information. This ‘How to create a media package’ has been put together by the Australian Conservation Foundation.
Building Digital Power: A Playbook for Changemakers
Digital strategy insights and tips for not for profits focused on people and relationships and based on a decade of trial and error and research.
Creating your Brand Identity: Tips and Checklist
Have you been trying to create and/or build upon your brand identity for a campaign or your organisation? Great tips and a checklist from Principle Co.
Narrating Change During ‘Psychic Breaks’
This extract from the book Re:Imagining Change explores ‘psychic breaks’, seismic events that shake status quo assumptions and provide opportunities for new stories to be told.
Talking About the Bushfire Crisis and Climate Change
One-to-one conversations can help people understand the bushfire crisis, the link to climate change, and the need for action. Here’s 5 resources for effective conversations.
The Story Canvas Template
The Story Canvas is a template and/or online form from the Digital Storytellers which guides you to fill in the right ingredients to make a powerful story.
The Big Five Trends in Video for 2020
The nature of video and digital campaigning changes so rapidly, it’s sometimes hard to keep up with the latest strategies to cut through and move people. This article & presentation outlines 5 key trends plus a useful checklist for developing compelling videos.
Grassroots Guide to Creating Quality Online Content
Tips from CounterAct for small grassroots groups on creating quality online content, making sure it is reaches the right audience and lands as well as it could.
Improve your Website Accessibility
A comprehensive list of tools, checklists and websites to improve your website accessibility, e,g, standards, colours, documents, design, images, etc.
Australia reMADE vision: Creating the best version of us
From hundreds of conversations with Australians across the country Australia Remade has come up with 9 pillars that form a collectively imagined vision.
How to Create a Media Package
A media package puts everything a journalist may need together in one place – a media release, photos, a spokesperson bio and background information. This ‘How to create a media package’ has been put together by the Australian Conservation Foundation.