Topic: Campaign Strategy

Campaign Strategy image

Campaign Strategy

Resources to enable groups to plan effective campaigns and other social change projects. These tools will help you assess the social and political situation, identify opportunities, map stakeholders, develop clear objectives, and come up with creative and powerful tactics.

You will find additional strategy guidance and inspiration in the case studies section.

Changemakers’ Toolkit

Changemakers’ Toolkit

Welcome to the Changemakers’ Toolkit – a training resource for campaigners, activists, and changemakers of all kinds.

How to Create a Campaign

How to Create a Campaign

How do you start a campaign for social change? Learn how to create a campaign using tools such as the Spectrum of Allies.

How to Map a Movement

How to Map a Movement

Learn how to map a movement to help understand the landscape, the other players, what’s missing, what’s most needed, and where things like power imbalances and conflicts are causing problems.

Changemakers’ Toolkit

Changemakers’ Toolkit

Welcome to the Changemakers’ Toolkit – a training resource for campaigners, activists, and changemakers of all kinds.

How to Create a Campaign

How to Create a Campaign

How do you start a campaign for social change? Learn how to create a campaign using tools such as the Spectrum of Allies.

How to Map a Movement

How to Map a Movement

Learn how to map a movement to help understand the landscape, the other players, what’s missing, what’s most needed, and where things like power imbalances and conflicts are causing problems.