Trying to get your campaign moving fast and need your thoughts in one place? This is a simple template for designing an advocacy campaign that should help.
Topic
Campaign Strategy
Resources to enable groups to plan effective campaigns and other social change projects. These tools will help you assess the social and political situation, identify opportunities, map stakeholders, develop clear objectives, and come up with creative and powerful tactics.
You will find additional strategy guidance and inspiration in the case studies section.
Campaign Scoping Template
This 3 pg campaign template shared by the Sydney Cancer Advocacy Network can help groups decide which campaigns are worth running.
Bill Moyer’s Movement Action Plan
A summary of Bill Moyer’s Movement Action Plan. He describes eight stages through which social movements normally progress over a period of years and decades. It provides organizers with a map of the long road of successful movements.
Log Frame Matrix Template: Tool for Campaign Planning
Making campaign planning and project management easier with a Log Frame Matrix (Or logical framework matrix) template.
Strategy & Soul Insights
Anita Tang reflects on meeting Daniel Hunter and reading his book Strategy and Soul. She shares insights from his work which can contribute to strategic and soulful campaigning.
Power Mapping and Analysis
This tool will guide your team through a power mapping analysis to inform your campaign strategy with a thorough picture of the players, and their power. It runs step by step through a collaborative exercise where your team can all contribute to visual map of power holders and power relationships affecting your issue and campaign.
Tip: “You Know Nothing, Campaigners”: Measuring the Impact of Campaigning
Taren Stinebrickner-Kauffman, the founder of SumOfUs and a keynote speaker at Progress 2015, gives a presentation about campaign evaluation.
Building an Advocacy Campaign: A template for introducing the Basics of Strategy
Trying to get your campaign moving fast and need your thoughts in one place? This is a simple template for designing an advocacy campaign that should help.
Campaign Scoping Template
This 3 pg campaign template shared by the Sydney Cancer Advocacy Network can help groups decide which campaigns are worth running.
Bill Moyer’s Movement Action Plan
A summary of Bill Moyer’s Movement Action Plan. He describes eight stages through which social movements normally progress over a period of years and decades. It provides organizers with a map of the long road of successful movements.
Log Frame Matrix Template: Tool for Campaign Planning
Making campaign planning and project management easier with a Log Frame Matrix (Or logical framework matrix) template.
Strategy & Soul Insights
Anita Tang reflects on meeting Daniel Hunter and reading his book Strategy and Soul. She shares insights from his work which can contribute to strategic and soulful campaigning.
Power Mapping and Analysis
This tool will guide your team through a power mapping analysis to inform your campaign strategy with a thorough picture of the players, and their power. It runs step by step through a collaborative exercise where your team can all contribute to visual map of power holders and power relationships affecting your issue and campaign.
Tip: “You Know Nothing, Campaigners”: Measuring the Impact of Campaigning
Taren Stinebrickner-Kauffman, the founder of SumOfUs and a keynote speaker at Progress 2015, gives a presentation about campaign evaluation.