Tools, pragmatic lessons and case studies on harnessing the power of narrative, culture, and imagination to help our movements win.
Topic: Campaign Strategy
Campaign Strategy
Resources to enable groups to plan effective campaigns and other social change projects. These tools will help you assess the social and political situation, identify opportunities, map stakeholders, develop clear objectives, and come up with creative and powerful tactics.
You will find additional strategy guidance and inspiration in the case studies section.
Story Based Strategy 101
An accessible guide to story based strategy in movement building by the Center for Story Based Strategy.
Campaigning for Social Change: Beyond just Protesting for it!
Daniel Hunter outlines the key elements of campaigns: a strategic time-tested model for effective social change work.
Developing Strategic Campaigns: An ITF Manual for Trade Union Activists, Educators and Organisers
This manual will help workers to identify clear campaign goals and objectives, develop strategies and tactics, and create unifying public messages and timelines for campaigns.
Did You March 4 Justice? Ideas for Your Next Steps
Ideas for next steps after the Women’s March 4 Justice – including action, skills development, videos, books and podcasts.
Key Resources from Mobilisation Lab
Reports, toolkits, templates and guides from Mobilisation Lab including campaign strategy, storytelling, digital campaigning, security and more.
What does that Mean? Dictionaries, Glossaries and Terminology for Civil Resistance
Are you looking for a dictionary, glossary and terminology related to civil resistance, activism and organising? Here is a list of resources.
All About Power: Understanding Social Power and Power Structures
An essential primer for activists to understand and explore how power impacts their work in order to design strategies from a more comprehensive, shared definition and analysis of power as it operates in society.
5 Principles to Guide Campaigning in 2021
Ideas about how organisations and grassroots collectives can campaign in 2021 – it’s not a ‘normal’ year.Here are 5 principles to guide you.
Movement Building Canvas
The Movement Building Canvas is a practical framework to help you, your team or your organisation design your movement for maximum impact.
Re:Imagining Change: How to Use Story-based Strategy to Win Campaigns, Build Movements, and Change the World
Tools, pragmatic lessons and case studies on harnessing the power of narrative, culture, and imagination to help our movements win.
Story Based Strategy 101
An accessible guide to story based strategy in movement building by the Center for Story Based Strategy.
Campaigning for Social Change: Beyond just Protesting for it!
Daniel Hunter outlines the key elements of campaigns: a strategic time-tested model for effective social change work.
Developing Strategic Campaigns: An ITF Manual for Trade Union Activists, Educators and Organisers
This manual will help workers to identify clear campaign goals and objectives, develop strategies and tactics, and create unifying public messages and timelines for campaigns.
Did You March 4 Justice? Ideas for Your Next Steps
Ideas for next steps after the Women’s March 4 Justice – including action, skills development, videos, books and podcasts.
Key Resources from Mobilisation Lab
Reports, toolkits, templates and guides from Mobilisation Lab including campaign strategy, storytelling, digital campaigning, security and more.
What does that Mean? Dictionaries, Glossaries and Terminology for Civil Resistance
Are you looking for a dictionary, glossary and terminology related to civil resistance, activism and organising? Here is a list of resources.
All About Power: Understanding Social Power and Power Structures
An essential primer for activists to understand and explore how power impacts their work in order to design strategies from a more comprehensive, shared definition and analysis of power as it operates in society.
5 Principles to Guide Campaigning in 2021
Ideas about how organisations and grassroots collectives can campaign in 2021 – it’s not a ‘normal’ year.Here are 5 principles to guide you.
Movement Building Canvas
The Movement Building Canvas is a practical framework to help you, your team or your organisation design your movement for maximum impact.