Introduction
At Progress 2017, GetUp!’s Shen Narayanasamy shared the strategy and critical lessons learnt during their campaign work to protect the rights of refugees and people seeking asylum in Australia. She likens the regime that supports the abuse of asylum seekers to a stool with three legs supporting it:
- public opinion,
- political consensus and
- corporate support.
By kicking each leg in turn the regime was destabilised and real wins were achieved.
To be effective the campaign needed to engage many different stakeholders across the movement and centre the lived experience of people most impacted.
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As a movement, we have to shift who is in our room, we have to shift who is at the table doing strategy or we cannot win. People with lived experience are the experts, and we have to get them in the room.
Explore Further
- Refugees Welcome: An Organising Case Study
- Learn how Cosecha raised over $1 million for undocumented immigrants affected by the pandemic
- Framing Issues for Social Justice Impact: Directory of Messaging Guides
- Campaign Strategy: Start Here
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