Social media - Instagram - The Commons Social Change Library

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Grassroots guide to creating quality online content

Tips from CounterAct for small grassroots groups on creating quality online content, making sure it is reaches the right audience and lands as well as it could.

Computer screen on laptop showing Facebook Ads page

Guide to Facebook Advertising

This guide covers the fundamental principles in planning, creating, testing and evaluating a paid Facebook advertising campaign.

Facebook Advertising: An Intro to Methodology, Case Studies and a Few Resources

Top tips on Facebook advertising from Lee Strike’s presentation at Progress 2019. Facebook ads can be a significant boost to your campaign, if you get the basics right.

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How campaigners are using Instagram

Instagram is a global phenomenon – yet too many campaigners don’t know how to use it. Start your Instagram journey here with accounts to follow, and ideas for its use.

A phone sits on a table with the Facebook app open on the log-in page, next to scrabble tiles spelling out the words social media

Four magic steps to creating shareable, purpose-driven social media content

This MobLab guide sets out to help digital campaigners and practitioners apply tried-and-true methods of making social media content that actually spreads.

Email to recruit new Facebook likes

An example of a great email from SumOfUs to recruit new Facebook followers.

A lit up light box sitting on a black chair saying: Think outside the box

Freelancer Directory Creatives and Consultants for Social Good

Can’t find a photographer for your event? Want a new designer for a project? Looking to rebrand? Need some rapid-response campaign design work done? The Australian Progress crowd-sourced register of creative industry providers is a great place to start.

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