Digital strategy insights and tips for not for profits focused on people and relationships and based on a decade of trial and error and research.
Tag: Digital campaigning
Digital campaigning
Digital campaigning leverages technology to create change, whether through emails and petitions or WhatsApp and Instagram. The resources here will help you finesse your mobilising strategy, broaden your engagement across platforms, and think critically about how to measure your success.
How to Get More Petition Signatures
A guide developed by ActionStation to support community members to run successful petitions, including notes on strategy, tips for getting more signatures, and example campaigns.
The Big Five Trends in Video for 2020
The nature of video and digital campaigning changes so rapidly, it’s sometimes hard to keep up with the latest strategies to cut through and move people. This article & presentation outlines 5 key trends plus a useful checklist for developing compelling videos.
Be “digital critical” listen first, and other lessons from 350.org’s digital transformation
A conversation with Hanna Thomas who guided 350.org to adopt a product team model for more effective digital campaigning.
Using Megaphone to organise workers (or why you should care about online petitions)
Learn from Moira Cully’s experience of online petitions, in particular using Megaphone, a petition platform for the Australian union movement.
How Hospo Voice Leveraged Digital Tools to Win
Australia’s first digital union, Hospo Voice, set up Fair Plate so you can see what’s really happening under the table. Hospitality staff have left thousands of reviews to show you which places are stealing wages and treating people like crap.
Blueprints for Change Progressive Organizing and Campaigning Manual
The Blueprints for Change Progressive Organizing and Campaigning Manual offers 14 How-to guides on cutting-edge approaches to progressive organizing and mobilizing.
How to Draft A/B Testing for Sendouts
A/B testing involves testing campaign communications online with your supporters. Most of the guide focuses on testing email communications, but you can also test web page formats and social media responses.
Tools Roundup Apps and Digital Platforms for Organizers
Need to know the best and latest digital platforms for organizers? Blueprints for Change have collated a list to help you with your digital tool selection.
How to use WhatsApp for Campaigning
WhatsApp How to Guide from Blueprints for Change. Use WhatsApp for campaigning, community building, activating networks and crowdsourcing knowledge.
Building Digital Power: A Playbook for Changemakers
Digital strategy insights and tips for not for profits focused on people and relationships and based on a decade of trial and error and research.
How to Get More Petition Signatures
A guide developed by ActionStation to support community members to run successful petitions, including notes on strategy, tips for getting more signatures, and example campaigns.
The Big Five Trends in Video for 2020
The nature of video and digital campaigning changes so rapidly, it’s sometimes hard to keep up with the latest strategies to cut through and move people. This article & presentation outlines 5 key trends plus a useful checklist for developing compelling videos.
Be “digital critical” listen first, and other lessons from 350.org’s digital transformation
A conversation with Hanna Thomas who guided 350.org to adopt a product team model for more effective digital campaigning.
Using Megaphone to organise workers (or why you should care about online petitions)
Learn from Moira Cully’s experience of online petitions, in particular using Megaphone, a petition platform for the Australian union movement.
How Hospo Voice Leveraged Digital Tools to Win
Australia’s first digital union, Hospo Voice, set up Fair Plate so you can see what’s really happening under the table. Hospitality staff have left thousands of reviews to show you which places are stealing wages and treating people like crap.
Blueprints for Change Progressive Organizing and Campaigning Manual
The Blueprints for Change Progressive Organizing and Campaigning Manual offers 14 How-to guides on cutting-edge approaches to progressive organizing and mobilizing.
How to Draft A/B Testing for Sendouts
A/B testing involves testing campaign communications online with your supporters. Most of the guide focuses on testing email communications, but you can also test web page formats and social media responses.
Tools Roundup Apps and Digital Platforms for Organizers
Need to know the best and latest digital platforms for organizers? Blueprints for Change have collated a list to help you with your digital tool selection.
How to use WhatsApp for Campaigning
WhatsApp How to Guide from Blueprints for Change. Use WhatsApp for campaigning, community building, activating networks and crowdsourcing knowledge.