Looking for research on how to frame an issue on a certain topic area? This collection of reports, articles, videos and podcasts on issues including climate, crime, equality, nature, poverty and health will help you develop powerful messages and narratives.
Results for "Strategy%20and%20Soul"
Choosing a Campaign Goal
Have you started a campaign? Do you have a campaign goal or goals? Does it fulfil basic criteria? Learn from past campaigns how they chose their goals.
3 Tools to Test your Campaign
3 tools to test early versions of campaign ideas with target audiences starting with deciding on what to prototype. These tools are by Mobilisation Lab.
Labor Power and Strategy: How to Read Womack
The 2023 book Labour Power and Strategy, edited by Peter Olney and Glenn Perušek, is centred around a lengthy interview with labour organiser and historian John Womack Jr in which he argues for the importance of ‘strategic workplace organising’
Five Principles for Building Powerful Coalitions
Not all coalitions are made equal. While alliances between unions and community organizations are an important and useful strategy for social change, their power and success varies greatly depending on the strategic choices of those involved.
Power Mapping to Design a Winning Campaign Strategy
Map the power dynamics at play to identify your primary target and design a winning campaign strategy.
Key Resources from Mobilisation Lab
Reports, toolkits, templates and guides from Mobilisation Lab including campaign strategy, storytelling, digital campaigning, security and more.
The Campaign Canvas [Template]
From vision and strategy to storytelling and metrics, this template ensures you’ve touched on all the essentials of an effective campaign.
Power Mapping Guide
A process guide to be used in training workshops and planning sessions to help campaigners consider the social and political context within which they are developing strategy and creatively consider allies, opponents, targets and constituents prior to embarking on a campaign.
Campaign Tactics
Learn all about tactics for your campaigns including how to adapt their tone for different events and explore different examples.
Results for "Strategy%20and%20Soul"
Framing Issues for Social Justice Impact: Directory of Messaging Guides
Looking for research on how to frame an issue on a certain topic area? This collection of reports, articles, videos and podcasts on issues including climate, crime, equality, nature, poverty and health will help you develop powerful messages and narratives.
Choosing a Campaign Goal
Have you started a campaign? Do you have a campaign goal or goals? Does it fulfil basic criteria? Learn from past campaigns how they chose their goals.
3 Tools to Test your Campaign
3 tools to test early versions of campaign ideas with target audiences starting with deciding on what to prototype. These tools are by Mobilisation Lab.
Labor Power and Strategy: How to Read Womack
The 2023 book Labour Power and Strategy, edited by Peter Olney and Glenn Perušek, is centred around a lengthy interview with labour organiser and historian John Womack Jr in which he argues for the importance of ‘strategic workplace organising’
Five Principles for Building Powerful Coalitions
Not all coalitions are made equal. While alliances between unions and community organizations are an important and useful strategy for social change, their power and success varies greatly depending on the strategic choices of those involved.
Power Mapping to Design a Winning Campaign Strategy
Map the power dynamics at play to identify your primary target and design a winning campaign strategy.
Key Resources from Mobilisation Lab
Reports, toolkits, templates and guides from Mobilisation Lab including campaign strategy, storytelling, digital campaigning, security and more.
The Campaign Canvas [Template]
From vision and strategy to storytelling and metrics, this template ensures you’ve touched on all the essentials of an effective campaign.
Power Mapping Guide
A process guide to be used in training workshops and planning sessions to help campaigners consider the social and political context within which they are developing strategy and creatively consider allies, opponents, targets and constituents prior to embarking on a campaign.
Campaign Tactics
Learn all about tactics for your campaigns including how to adapt their tone for different events and explore different examples.