Greenpeace International agitated for a ban on chlorofluorocarbons (CFCs) to protect the global ozone layer from ultraviolet radiation. This case study describes the campaign.
Results for "Strategy%20and%20Soul"
How to Change the Story on Social Media: ACF Community Toolkit
The Australian Conservation Foundation has created this terrific guide for its’ supporters on how to communicate on social media more effectively offering lots of tips about values, language and storytelling.
How to Get Your Op-Ed Published
Writing opinion pieces for the media is a powerful way of shifting the public conversation. Here are some great tips to get you started.
How to Start a Direct Action Group to Make Martin Luther King Proud
George Lakey shares a ‘recipe’ on what it takes to create a thriving direct action group – wisdom built up over many years from trial and error.
How to Start a Movement: TED Talk Video
Derek Sivers explains how movements get started and take shape. What lessons can you learn from crazy dancing guys?
How to Tell Compelling Stories that Move People to Action: Narrative Handbook
Learn how to tell emotionally compelling stories, use the right frames, values and metaphors to shift the public conversation and take people where you want them to go and engage and strengthen the values that will engage more people more deeply.
Introduction to Community Mapping
Community organisers need to continually analyse their communities. What’s going on that has implications for our issue and campaign? Which groups do we need to be connecting with? How is power being exercised?
Leaderful Organizing Tool: Chapati Power Diagrams
Chapati Power Diagrams are a leaderful organising tool which helps a group analyse power in a specific situation.
Learn About Organising from Marshall Ganz
Marshall Ganz is a key thinker and educator in the field of community organising. This article gathers two informative videos and details of other ways to learn from Marshall Ganz.
Positive Tipping Points Toolkit
What is a tipping point? Learn and explore positive tipping points and making systems change with this curated and resourceful toolkit.
Results for "Strategy%20and%20Soul"
Greenpeace Pushes for Global Ban on CFCs 1986 – 1995
Greenpeace International agitated for a ban on chlorofluorocarbons (CFCs) to protect the global ozone layer from ultraviolet radiation. This case study describes the campaign.
How to Change the Story on Social Media: ACF Community Toolkit
The Australian Conservation Foundation has created this terrific guide for its’ supporters on how to communicate on social media more effectively offering lots of tips about values, language and storytelling.
How to Get Your Op-Ed Published
Writing opinion pieces for the media is a powerful way of shifting the public conversation. Here are some great tips to get you started.
How to Start a Direct Action Group to Make Martin Luther King Proud
George Lakey shares a ‘recipe’ on what it takes to create a thriving direct action group – wisdom built up over many years from trial and error.
How to Start a Movement: TED Talk Video
Derek Sivers explains how movements get started and take shape. What lessons can you learn from crazy dancing guys?
How to Tell Compelling Stories that Move People to Action: Narrative Handbook
Learn how to tell emotionally compelling stories, use the right frames, values and metaphors to shift the public conversation and take people where you want them to go and engage and strengthen the values that will engage more people more deeply.
Introduction to Community Mapping
Community organisers need to continually analyse their communities. What’s going on that has implications for our issue and campaign? Which groups do we need to be connecting with? How is power being exercised?
Leaderful Organizing Tool: Chapati Power Diagrams
Chapati Power Diagrams are a leaderful organising tool which helps a group analyse power in a specific situation.
Learn About Organising from Marshall Ganz
Marshall Ganz is a key thinker and educator in the field of community organising. This article gathers two informative videos and details of other ways to learn from Marshall Ganz.
Positive Tipping Points Toolkit
What is a tipping point? Learn and explore positive tipping points and making systems change with this curated and resourceful toolkit.