When it comes to Facebook, videos are now the main game. And luckily for you, making viral videos no longer requires an expensive production crew. All you need is a computer, an external hard drive, and a few Adobe programs.
This is a video tutorial on how to make viral Facebook videos, recorded in 2016 by GetUp’s creative extraordinaire, Patrick Morrow.
Some topline tips:
- Square videos are best for Facebook
- Add a bold, static headline to grab the attention of your audience
- Add subtitles – 90% of videos on FB are watched on mute
- Keep it short and snappy
- Use www.clipconverter.cc to rip videos off YouTube, Vimeo and Facebook
You can find all of Patrick’s files and templates in this folder.
GetUp now makes 99% of their video content in-house, but it wasn’t always this way!