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Manuals

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How to Draft: A/B Testing for Sendouts

A/B testing involves testing campaign communications online with your supporters. Most of the guide focuses on testing email communications, but you can also test web page formats and social media responses.

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How to: Volunteer-led phone banking

Volunteer-led phone banking How to Guide from Blueprints for Change. Learn all the ins and outs of phone banking – theoretical and practical.

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How to: Texting Campaigns

How to guide from Blueprints for Change about how use peer to peer texting (P2P) to deliver calls of action – includes best practice and case studies.

How to test your communications

This is a resource to help you test your messages. It is designed for campaigners who have little or no experience with message testing.

Framing Equality Toolkit

Framing Equality Toolkit

This toolkit is a short guide to strategic communications, based on extensive research and building on the experience of activists and communicators from around the globe. It aims to provide a framework rather than a blueprint; helping you to ask the right questions rather than giving you the right answers.

Cover of the Pt'chang Volunteers Manual.

Pt’chang Volunteers Manual

Resources for inducting new volunteers into a peacebuilding community project. Includes insights into how one voluntary group operated, consensus decision making, and internal conflict resolution processes.